Ariele Loewen takes “mom strength” to the next level. She’s earned the title of “Fittest American Mom” with her achievements as a 5x CrossFit Games Athlete & Rogue Invitational competitor, and has podiumed at every major CrossFit event: 3rd at Wodapolooza (‘22), 3rd at the CrossFit Games (‘23), & 3rd at the Rogue Invitational in Scotland (‘24). 


Balancing her twin full-time jobs as a stay-at-home-mom and professional CrossFit athlete is a feat she describes as “living her dream” — which means not having to compromise what’s important to her. And because no one gets things done like a busy mom, she also started her own brand, “Pretty Strong For A Mom” that encourages “finding unique strengths, owning them, and being proud of them.” And with that, we’re proud to call her one of our own.